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So far jillapollo has created 60 blog entries.

Taking Advantage of Small Business Saturday

NORTHAMPTON, Mass. (WWLP) – If you missed out on Black Friday, Saturday is your chance to shop til you drop while supporting local businesses. Some people shopped til they dropped on Black Friday, but others waited specifically for Saturday. Saturday is Small Business Saturday, a day to support local stores during holiday shopping. Katie Rennie, [...]

Black Friday is Not so Black in Downtown Northampton

NORTHAMPTON — There wasn't much black about Black Friday in Northampton, with people shopping under giant artificial snowflakes before going out in the snow-filled streets. Although synonymous with deals on the day after Thanksgiving, "Black Friday" originated in Philadelphia, where it was used to describe the heavy and disruptive traffic that would occur on that [...]

Holiday Shopping in Full Swing at Thornes Marketplace

NORTHAMPTON, Mass. (WWLP) – Thornes Marketplace may not get the Black Friday rush of the big box stores, but they like it that way. Instead, the retailers in Thornes cater to customers who want something unique. This Christmas, people are buying scarves and hats, they’re buying cookware, books, meaningful ornaments and bath and body products. [...]

Economists Predict a Busier Holiday Shopping Season this Year

NORTHAMPTON, Mass. (WWLP) – Slowly, we’re starting to see holiday decorations and holiday shopping commercials.  22News Reporter Kait Walsh explains the economic outlook for the upcoming holiday shopping season.  “I checked out a hundred stuff.” Weeks before Thanksgiving, six-year-old Max Brandt has already made his Christmas wish-list. “I checked out, I had two magazines I [...]

Trick-or-treaters Stocking Up at Northampton Businesses

NORTHAMPTON, Mass. (WWLP) – The trick-or-treaters are scouring the streets of Northampton in search of candy. It’s called the Downtown Northampton Trick or Treat. The Northampton Business Improvement District has held this event for the past 6 years, and nearly all of the downtown businesses participate. The ones that do have an orange sign outside. [...]

Caroline McDaniel to open ConVino wine bar in Thornes Marketplace

NORTHAMPTON — As a restaurant consultant in New York City during the 2000s, Caroline McDaniel watched dozens of wine bars open in the Big Apple. The Smith College graduate, who at the time frequently returned to Northampton for regular haircuts, started telling anyone who would listen that the concept would be a perfect fit for [...]

Northampton Chalk Art Festival set to kick up dust at Thornes

NORTHAMPTON -- On Sept. 12, some talented artists will be able to chalk their successes up to, well, chalk. The Northampton Chalk Art Festival returns to Arts Night Out that day, with nine artists competing for prizes of $250, $150, and $100. The prizes will be awarded by a panel of judges for the top [...]

Thornes Facade Continues Slowly but Surely in Northampton

NORTHAMPTON - The new awning at Thornes Marketplace is still a few weeks away, but denizens of downtown Northampton should be warned that it match the original one. That one, an iconic green awning in place since the since the 1980s, came down at the beginning of the month as part of a facelift for [...]

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