Herrell’s Ice Cream Earns a Trip Advisor 2013 Certificate of Excellence

Honored as a Top Performing 10% of all business worldwide, reviewed by Travelers on the World’s Largest Travel Site.
Northampton, MA – May 2013 – Herrell’s Ice Cream the innovator in gourmet artisan ice cream, founded by the legendary Steve Herrell of ice cream fame, today announced that it has received a TripAdvisor® Certificate of Excellence award. The accolade, which honors hospitality excellence, is given only to establishments that consistently achieve outstanding traveler reviews on TripAdvisor, and is extended to qualifying businesses worldwide. Only the top-performing 10 percent of businesses listed on TripAdvisor receive this prestigious award.

To qualify for a Certificate of Excellence, businesses must maintain an overall rating of four or higher, out of a possible five, as reviewed by travelers on TripAdvisor, and must have been listed on TripAdvisor for at least 12 months. Additional criteria include the volume of reviews received within the last 12 months.

“Herrell’s is pleased to receive a TripAdvisor Certificate of Excellence,” said Founder Steve Herrell, at Herrell’s Northampton. “We strive to offer our customers a fun and memorable experience, and this accolade is evidence that our hard work is translating into positive reviews on TripAdvisor.” “We aim to please,” said Judith Herrell, Steve’s business partner and Franchise Manager. “At Herrell’s we encourage every customer to customize their ice cream creation and enjoy it in a fun loving atmosphere! We are so excited about this award from TripAdvisor! Guess we are doing something right!”

“TripAdvisor is delighted to celebrate the success of businesses around the globe, from Sydney to Chicago, Sao Paulo to Rome, which are consistently offering TripAdvisor travelers a great customer experience,” said Alison Copus, Vice President of Marketing for TripAdvisor for Business. “The Certificate of Excellence award provides top performing establishments around the world the recognition they deserve, based on feedback from those who matter most – their customers.”